1) You. I am an innovator and believer in creativity as a means of identifying business opportunities to leverage. This allows for me to use my talents for resource development and product design to pinpoint potential entrepreneurial pursuits. These skills work in tandem with my aspirations of becoming a principled business leader and I see my business playing the role of a driven, personal pursuit in my life.
2) What are you offering to customers? I am offering a service guaranteed to allow for students to get from off-campus to on-campus in a timely fashion. Think of it as a UF-backed ride-sharing app that functions similar to Uber or Lyft.
3) Who are you offering it to? I am primarily offering this service to UF students, UF faculty, and campus employees. These three potential customer groups seem to have the most promising results in terms of garnered interest going forward.
4) Why do they care? The solution/service I am poised to offer allows for a reliable form of transportation to and from campus for UF-affiliated persons. That being said, the need is present in the population of Gainesville. Therefore, plausible cause for the service to exist is present.
5) What are your core competencies? The major core competencies of my business are that we believe in two major factors: 1) timeliness and 2) reliability. Thus, the two major cornerstones of my business coincide with valued preconceptions with my selected customer pool.
I believe these elements fit together effectively in order to build up a skeleton of the service that is, at the end of the day, aimed towards productivity in one's life. Transportation and punctuality concerns are issues common to the setting of Gainesville. Thus, the fact that the core competencies coincide with the reasons why the customers care means that the service has a sense of profitability already inherent.
Feedback:
- Try to incorporate my core competencies into the "Why?" of my business plan
- Make an effort to present a needed value to the pool of customers
Patrick,
ReplyDeleteWe have a lot in common! I am a major believer in the reliability of a product or service. I also believe time is of an essence, and the faster, better, and more convenient you make things for the public, the better the feedback you will receive from them.